ToneTech Luthier Supplies

Client:
Tonetech is the one of the UK’s leading luthier suppliers providing luthier supplies, luthier tools, guitar paint and nitrocellulose lacquers across the UK and Europe.

Project:
Due to an ever increasing product range and requests from customers for a product guide they could hold, owner Bill wanted a clean, easy to navigate product brochure. This was achieved by colour coding the various product sections and generous use of white space to avoid a cluttered appearance.

Result:
Before work was commenced on the brochure, the old ToneTech branding was given a fresh new look using bold colours (orange, black and white) to give ToneTech a confident, yet distinct brand presence. Various marketing materials were then produced with the new branding consistently applied throughout.

The product guide brochure was a big success with ToneTech customers, resulting in increased sales and product enquiries, particularly from existing customers.

Client Testimonial:
“Rob first designed a promotional postcard for an exhibition for me. Having seen his design work I had no hesitation in hiring Rob to produce our first ever hard copy product catalogue. He provided excellent design options, managed the collation of information and sourced cost effective printing. He remained easy to work with throughout and I’m delighted with the finished product”.
– Bill Quinn, Tonetech Ltd

• Advertising Design
• Brand Identity
• Branding
• Brochure Design
• Corporate Literature
• Direct Mail
• Graphic Design